FRIENDS OF THE FERNDALE LIBRARY
LOGO AND APPLICATIONS
The Friends of the Ferndale Library worked hard to help their library levy a millage to renovate the outdated building and rally financial support for expanded services.
Libraries are legally prevented from doing this work, so the Friends raised their profile with a fresh logo, branding, and series of materials from celebration invitations (they were successful!), to postcards, yard signs, and advocacy brochures.
The Friends' branding is an extension of the library's own branding: same font, complimentary color palette, and modern approachable style.